XBox Solution

ESPN has teamed up with Electronic Arts and its EA SPORTS™ brand to take viewers inside the world of Madden NFL 06—the nation’s top-selling sports video game—and its best players for the first video game reality series Madden Nation. Starting Tuesday, Dec. 6 at 11 and 11:30 p.m. ET on ESPN2, the eight-episode series (Tuesdays at 11 and 11:30 p.m.) will pit the nation’s 13 best Madden NFL 06 gamers—along with their real-life NFL player sponsors—against each other in elimination-style tournaments on a 17-day national bus tour. NFL players Shaun Alexander, Ben Roethlisberger, Dwight Freeney and others will be featured with their corresponding player representatives during each stop of the tour. The finale, which will be aired Tuesday, Dec. 27, was shot in New York’s Times Square on the ABC Super Sign. The winner claimed a $100,000 prize.

“Madden Nation will give ESPN viewers the best of both worlds: exciting, top-level competition and some of football’s best known players in the biggest game on the market,” said John Skipper, ESPN executive vice president, content.

With scenarios designed to test the players’ skills , each tournament will make the gamers compete against each other and “free agents” they meet along the way. Tour stops include: Los Angeles; San Diego; Phoenix; Albuquerque , N.M.; Denver; Kansas City , Mo.; Minneapolis; Green Bay , Wis.; Chicago; Indianapolis; Canton , Ohio; Baltimore; Washington; Philadelphia and New York , and will take place , in part , in the NFL players’ homes. In all , the tour bus logged 4 , 646 miles.

“Madden Nation showcases the EA SPORTS lifestyle , giving viewers an inside look into the daily life of the biggest Madden NFL football gamers and NFL players , ” said Todd Sitrin , vice president of marketing , EA-Tiburon and EA SPORTS. “ESPN is the perfect outlet to show this unique pairing of the top Madden NFL football players.”

Each gamer is matched with an NFL player and meets him along the tour.

Gamers/Hometowns    NFL Sponsors/Teams

• Dan “PackWolf” Bertholomey ( Portland , Ore. )                   Ashley Lelie ( Denver Broncos)
• Justin “Chow” Chow ( Great Falls , Va. )                              Tony Gonzalez ( Kansas City Chiefs)
• Raymond “Shopmaster” Goode ( Waldorf , Md. )                  Shaun Alexander ( Seattle Seahawks)
• David “Dred” Grant ( St. Petersburg , Fla. )                  Michael Vick ( Atlanta Falcons)
• Daniel “ Clark Kent ” Grundei ( Cincinnati )                           Ben Roethlisberger ( Pittsburgh Steelers)
• Kyle “The Gift” Hustek ( Detroit )                                        Roy Williams ( Detroit Lions)
• Christopher “Action” Jackson ( Atlanta )                             Byron Leftwich ( Jacksonville Jaguars)
• Sherman “ Sherman Sticky” Jameson ( Midland , Texas )      Chad Johnson ( Cincinnati Bengals)
• Rodney “NJMaddenBaller” Lane   ( Dover , N.J. )                 Jevon Kearse ( Philadelphia Eagles)
• Charles “Solution” Smith ( San Diego )                               Donnie Edward s ( San Diego Chargers)
• Rob “Duka” Taylor ( Youngstown , Ohio )                             Ed Reed ( Baltimore Ravens)
• Antoin “Pretty Boy” Williams ( San Antonio )                      Larry Fitzgerald ( Arizona Cardinals)
• Rod “Reality” Wynn ( Inglewood , Calif. )                             Dwight Freeney ( Indianapolis Colts)

ESPN Original Entertainment

Launched in 2001, ESPN Original Entertainment is ESPN’s award-winning original programming banner.  The EOE brand spans ESPN’s sports-themed original movies, scripted and unscripted dramatic series, daily talk and debate series, documentaries, game shows, and such groundbreaking televised events as the X Games, Winter X Games, and The ESPY Awards.  EOE’s daily lifestyle and entertainment-themed series are also the cornerstone of ESPN2’s new programming lineup, featuring the flagship shows ESPN Hollywood , Quite Frankly , and Cold Pizza .  With over 100 new scripted and unscripted projects in development, EOE continues to plant itself firmly on the cutting edge of sports and entertainment television and event creation.  Serving both the passionate sports fan and the more casual viewer, EOE strives to expand ESPN’s already industry-leading offerings in live events and sports news & information programming.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City , California is the world’s leading interactive entertainment software company. Founded in 1982, the company develops, publishes, and distributes interactive software worldwide for videogame systems, personal computers and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS â„¢ , EA â„¢ , EA SPORTS BIG â„¢ and POGO â„¢. In fiscal 2005, EA posted revenue of $3.1 billion and had 31 titles that sold more than one million copies. EA’s homepage and online game site is http://www.ea.com . More information about EA’s products and full text of press releases can be found on the Internet at http://info.ea.com.

XBS wishes the best of luck to Dan “PackWolf” Bertholomey. Go get em Dan!

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