Strategically exploiting the appeal and popularity of its BloodRayne video
games, Majesco (OTC BB: MJSH), a leading publisher and distributor of interactive
entertainment products, today announced an exclusive worldwide agreement with
Echo 3 Worldwide to publish BloodRayne as a series of original, full-color,
one-shot comic books.

One-shot comic books are self-contained stories that will be published on a
quarterly basis. Echo 3’s first BloodRayne comic book is scheduled to debut
in conjunction with Majesco’s BloodRayne 2 video game this Halloween.

“BloodRayne has built a loyal following of fans and established herself
as a new breed of action heroine,” said Ken Gold, vice president of Marketing
for Majesco. “With a movie already announced for 2005, and now a comic
book, we’re thrilled to see our franchise expand into other entertainment mediums.”

“We’re very excited to have acquired the exclusive BloodRayne comic book
rights,” said Steven O’Connell, President for Echo 3 Worldwide. “BloodRayne
will make a fantastic comic book – with a dynamic character and storyline that
will translate well to this medium.”

BloodRayne is a dhampir, born from the unnatural union of vampire and human.
Raised and trained to hunt supernatural evil, Rayne is blessed with the powers
of a vampire, but is also cursed with the unquenchable thirst for blood and
a weakness to sunlight.

BloodRayne 2 for the PlayStation(r)2 computer entertainment system, Xbox(r)
video game system from Microsoft and PC is scheduled to ship this Halloween.
More information about Majesco’s BloodRayne 2 can be found online at www.bloodrayne2.com.

About Echo 3 Worldwide

The brainchild of Writer/Producer/Director, Steven O’Connell, Echo 3 Worldwide
was conceived as a vehicle for acquiring the rights to video games that O’Connell
felt would translate well to comics. BloodRayne is the first of many projects
to come from Echo 3. Plans call for BloodRayne one-shots to be published every
quarter starting October 2004. Echo 3 Worldwide can be found on the web at www.echo3worldwide.com/.

About Majesco

Established in 1986 and headquartered in Edison, NJ, with offices in the United
Kingdom, Majesco Holdings Inc. (OTC BB: MJSH), operating through its wholly
owned subsidiary, Majesco Sales Inc., is a leading international developer,
publisher and distributor of interactive entertainment products for the Xbox(r)
video game system from Microsoft, Sony PlayStation(r)2 computer entertainment
system, and Nintendo GameCube(tm) and Game Boy(r) Advance systems, as well as
the personal computer. The Company’s 2004 lineup includes the critically acclaimed
Advent Rising, the first in a trilogy of action/adventure games; BloodRayne
2, the sequel to its popular action/horror series, as well as the launch of
its Game Boy(r) Advance Video product line, which utilizes the Company’s proprietary
video compression technology to enable consumers to view commercial-grade video
on a standard Nintendo Game Boy Advance system. Majesco can be found online
at www.majescogames.com.

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