Console price drop in near future?
Though we’ve heard it before, there is a new rumor of console price drops, this time a bit more credibility comes with it. In a report
posted at www.Gameindustry.biz, major US videogames retailer EB Games has announced that it expects price cuts to the Xbox and PS2 within the first half
of 2004, with CEO Jeffery Griffiths saying in a conference call, that the drops will come by early Q2.
Griffiths was speaking in a call to announce EB Games’ sales for the end of 2003, which were up by 24.4 per cent over the nine week
period, making for revenues of some $544.4 million, boosted by strong sales of Nintendo products and PC software. He said that the
console prices were likely to drop in late Q1 or early Q2, a view supported by Wedbrush Morgan analyst Michael Pachter, who told
US website GameSpot that “Griffith’s console price projection sounds like inside
information… He would know if a price cut is planned for now.”
Pachter believes that Sony will lead the next round of price-cutting, with the PlayStation 2 dropping to a $149 price point in
February – which, if mirrored in Europe, would bring the price of the console in the UK to under £100 for the first time. Microsoft is
likely to respond in kind to any price cutting move by Sony.
Source: www.Gameindustry.biz
Filed under: News
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